Drive to promote local ales – Blackpool Gazette


Published on Monday 30 March 2009 18:27

The Campaign for Real Ale (CAMRA) wants to see more locally produced beer appearing in pubs and clubs throughout the country – and Blackpool and the Fylde breweries are at the heart of their plans.

A scheme to promote the idea first appeared in Nottinghamshire over a year ago under the banner title of LocAle.

It proved so successful that other CAMRA areas have now taken it up. Including the CAMRA branches of Lancashire, who are working together to roll it out across the county.

As part of this, Blackpool, Fylde and Wyre Branch will be launching LocAle on the Fylde at the Ship & Royal in Lytham on Thursday April 16 from 8pm.

LocAle is a scheme to encourage pubs and clubs to stock local beers, ideally having at least one local beer on their bar tops all the time.

This would include beer from Hart, Fuzzy Duck and Lytham breweries, and from over a dozen others outside the Fylde.

Over a dozen Fylde licensees have signed up already.

Local brewers and publicans have been invited to the Lytham launch, but there is an open invitation to all to attend.

n This Easter, Britain’s brewers, pubs and consumers are uniting to celebrate Britain’s national drink, cask ale with a week of festivities.

Hundreds of events will take place throughout the UK for the first ever National Cask Ale Week (April 6- 13).

Key themes for the week include:

National Beer Day (Monday April 6): FemALE Day (Wednesday April 8); Introduce a Friend (Thursday April 9);Visit a Brewery Day (Friday April 10 and Saturday April 11). World’s Biggest Toast. (Saturday April 11).

Drive to promote local ales – Lifestyle – Blackpool Gazette.

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